It’s hard not worry about quick wins in customer advocacy, this blog explores why fostering more meaningful relationships with customers is worth the wait.
Category Archives: Customer Advocacy Advice
Are customer reviews enough social proof for B2B buyers?
Are customer reviews enough social proof for B2B buyers. Although they are important you need to make other aspects of customer advocacy your north star.
Customer advocacy: frequently asked questions
We’ve gathered the most frequently asked customer advocacy asked questions on the web and pulled them together to give you some of those much needed, most up-to-date answers. It’s a hard life understanding this customer advocacy stuff, so let’s make it easy!
True customer advocacy is not just about money
Customer advocacy is not all about the customers who spend the most money with your company. Explore why and how to find other customer advocates.
What is your customer advocacy model?
What is your customer advocacy model? What is you customer advocacy strategy? Great you can afford fancy tech to track it but what’s your ethos and does it actually benefit your customers.
Customer marketing: Stay relevant within your organisation
We’re all feeling the pinch right now – our marketing budgets have been slashed and we’re all side-eyeing one another in our marketing teams for when the money comes rolling back in, because it will. Thoughts on how to stay relevant right now!
Customer Advocacy: time to adapt and evolve
Are you thinking about what the world is going to be like after this is all over? I would say 99% of us are considering what is going to happen to our jobs, homes, loved ones etc – will life ever return to “normality”, will the economy stabilise and will the tidal wave of recession that’s about to hit destroy everything?
Trust is the most important factor in customer advocacy
Customer advocacy relies on trust. In this blog we explore why this is a vital part of your relationship with customers and how to start fostering those relationships