Customer advocacy: frequently asked questions

We’ve gathered the most frequently asked customer advocacy asked questions on the web and pulled them together to give you some of those much needed, most up-to-date answers. It’s a hard life understanding this customer advocacy stuff, so let’s make it easy!

True customer advocacy is not just about money

Customer advocacy is not all about the customers who spend the most money with your company. Explore why and how to find other customer advocates.

Customer marketing: Stay relevant within your organisation

We’re all feeling the pinch right now – our marketing budgets have been slashed and we’re all side-eyeing one another in our marketing teams for when the money comes rolling back in, because it will. Thoughts on how to stay relevant right now!

Customer Advocacy: time to adapt and evolve

Are you thinking about what the world is going to be like after this is all over? I would say 99% of us are considering what is going to happen to our jobs, homes, loved ones etc – will life ever return to “normality”, will the economy stabilise and will the tidal wave of recession that’s about to hit destroy everything?