The Power of Community
In this blog, Head of Content Liam Currie talks about what's at the centre of building a Community.
Growth Marketing Predictions for 2023
In this blog we talk through our predictions for B2B marketing in 2023.
Customer advocacy- what is it and why is it important
In this blog we discuss the purpose of customer advocacy and how it can support your business and generate revenue.
Quick wins when you want to build customer advocacy
In this article we talk about whether there are any quick wins in customer advocacy.
What is community management and why is it important for brands in 2022?
In this article we explore what community management is and how valuable it can be for B2B brands.
Customer relationships are on the brink of a trust emergency
In this blog we look at the Edleman Trust Barometer to see how businesses need to up their game when it comes to customer relationships.
True customer advocacy is not just about money
In this blog we discuss why purely focusing on advocates from large logos isn't creating meaningful advocacy.
What is the purpose of a customer case study
In this article we talk about customer case studies and why they are so valuable.
Are customer reviews enough social proof for B2B buyers?
In this article we talk about whether customer reviews are enough social proof for customers to buy your product.
Exploring permissions for customer content
In this article we discuss how to explore permissions with clients in order to create great content.