In this blog, we compare the role of influencers and advocates, and ask what B2B organisations can learn from…
In this article, head of content Liam Currie discusses why forward-thinking B2B organisations are adopting a customer-first approach in…
Advocates can be the silver bullet to helping your B2B business grow. From our experience, the key to successful…
In this blog we explain how communities are the perfect place to create genuine advocates for brands. And the…
In this blog, Head of Content Liam Currie talks about what's at the centre of building a Community.
In this blog we talk through our predictions for B2B marketing in 2023.
In this blog we discuss the purpose of customer advocacy and how it can support your business and generate…
In this article we talk about whether there are any quick wins in customer advocacy.
In this article we explore what community management is and how valuable it can be for B2B brands.
In this blog we look at the Edleman Trust Barometer to see how businesses need to up their game…
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In this blog we discuss why purely focusing on advocates from large logos isn't creating meaningful advocacy.
In this article we talk about customer case studies and why they are so valuable.
This blog talks you through why building long-term trust with your customers and prospects is so important for growing…
In this article we talk about whether customer reviews are enough social proof for customers to buy your product.
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